Draft2Digital (Part 2)

Great minds think alike. I was planning on posting this later this week, but since Mark has posted about his experiences with Draft2Digital in the post below, I’ll post mine now as a companion piece to his.

Ebook publisher Draft2Digital purchased Smashwords earlier this year. While the merger won’t be completed for something like another year, I was curious to see what D2D was all about, especially their beta program for print on demand books. I’d like to not only change the size of my paperback books, but offer them to selected bookshops. And since I know that bookshops don’t look favorably on Amazon, I’m looking for a (cheap) alternative POD service.

However, before I get to print books, I’ll give you an overview of D2D’s ebook process. They offer a series of videos on how to do things on their platform. I watched most of one, but being an old hand at ebook production, I figured I knew what I was doing. And mostly, I did. If you have set up your book with either Amazon or Smashwords the process will be familiar – up to a point. You start by supplying all the usual information about your book. All that is different here is the graphics, and the fact that they accept a wider variety of formats, including LibreOffice, which is the free program I use to write my books, so that I don’t have to convert them to Word like I do on Smashwords and Amazon.

But when it comes to downloading your manuscript, things change. You should only download the body of your book – chapter one to the end – because D2D will give you the option to add a title page, a copyright page, a dedication page, an “also by” page, an email signup page, a teaser page, and a bio pager and a publisher pages. You choose what extra pages you want, and add the necessary data, like the text of the dedication, your bio, etc. The “also by” page automatically includes the books published by D2D – but not others.

One issue I had was that the copyright page defaults for new books, so that if you bring an older book into the system it will show that it was copyrighted in 2022, with no option to change it. It is my understanding that you cannot copyright a work again unless there are very significant changes to it. While I doubt that the copyright police will pounce on you for this, it is an issue. The work around is fairly simple, do not include a dedicated copyright page, but add the copyright info to the dedication page.

As for the look of ebooks, they offer various artwork for chapter headings, that are related to the type of story the book is, if that’s your jam. The preview showed the text ragged right, but I believe that is handled by the ebook reader software, so it would probably appear justified on the reader.

As for distribution – they offer the usual suspects, plus a German and a French ebook store. They also offer expanded service to libraries. They did not let me price my books for free, at least on pre-order. I only signed up for those two stores that Smashwords doesn’t serve, and have zero expectations. I assume Smashwords titles will just seamlessly merge into D2D’s system when the time comes.

Now, on to paper books. Their system works much the same way as the ebook version. There are two ways to make a paper book; you can download your formatted book as a document or a PDF or you can use your ebook text and cover for the print on demand paper book.

I tried the first way, using both the LibreOffice and PDF versions of a paperback book that I worked up for Amazon in the new size. In both cases, the program messed up the title pages, which in turn, threw off the interior, so that the book started on the left hand page. I could find no way to fix the problem.

Next, I tried their ebook to paperback method. It worked as advertised. The default look is that the spine and back cover are a solid color, with your blurb on the top of the back cover. You can then add more stuff to fill it up. Stuff like your photo, bio, or some other images. You can also arrange the spine as you like; with either your name on the top of the spine or the title of the book, Plus you can add a publisher’s icon to the spine as well. They also allow you to use your own wrap-around cover. I tried this method using the cover I had made according to Amazon’s requirements, and it worked, even though the page count was different.

There are several drawbacks to this method, however. The first is simply a matter of personal preference. Using the ebook version of your story, the title page is page one. I don’t know how this strikes you, but for me it screams self-published/vanity press. A title page should be page 3 or page 5, if you have a frontispiece. The first page should be some type of blurb, the second; a “other books by this author” page, the third page, the title page, the fourth; the copyright page, the fifth; the dedication page, and the sixth, a map or a blank page facing the start of the story. That said, if you don’t mind opening the book to the title page, you’re good to go.

The second issue in using the ebook text for your paper version is that I believe it uses the font size of your ebook text. I use 12 pt text on the screen, and for a 5.25×8” book 12 pt seems a bit large. Because of this, my 2D2 version of my test book came in at 416 pages compared to 362 pages for the one I formatted myself with a slightly smaller font size.

The third concern I had was that D2D’s default price for this book was $19.99 which would pay you a royalty of about $2.35, compared to the book’s current Amazon price of $12.00. You can adjust the price, but cheapest I could price this book at was $14.99, yielding a $.20 royalty. Now, I don’t know how much I would make if my Amazon book was sold elsewhere, probably not much more than that. But I can certainly make a lot more money selling it on Amazon, where it is far more likely to sell. My other concern is how much an author’s copy would cost using this service, and how that system works. I didn’t dare to go that far into the system to find out.

Bottom line; if you are comfortable with a title page on page one, I think you could add enough info on the back cover to make it look halfway decent. Better yet would be creating your own wrap around cover if you’re comfortable doing that. I wonder if using a slightly smaller text for your ebook version would reduce the page count of the paper version. Ebook readers control the type size on their devices, so it shouldn’t matter.

I also explored their audiobook options. Basically, they have partnered with another company that will waive their usual set-up fees. It looks to be a company that will match your book with a narrator, but you can use your own existing audiobook as well. I can’t say too much more about this, as I didn’t go very deeply into it, as I didn’t feel like signing up for yet another service. But it is something I may look into at a later date.

So that’s my experience with D2D. They offer a lot of benefits and tie-ins with other companies that you might find helpful. But all in all, I don’ t think anyone with books on Smashwords is missing anything too important. Everything will come to those who wait.

13 Comments

  1. Lots of stuff to think about here, Chuck. Thanks for posting this!

    Liked by 1 person

  2. I am waiting for the dust to settle, Chuck but you raise some interesting points!

    Liked by 1 person

    1. chucklitka's avatar chucklitka says:

      Yes, I think it is wise just to wait and see how they integrate the two systems. My books are all free on Smashwords, and I’d hate to see that change.

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  3. Gary Weston's avatar Gary Weston says:

    I’ve been an ‘Indie’ for about twelve years. I started off with the usual ‘submit three chapters…’ etc to a trad publisher with the inevitable results. Fortunately, in came Smashwords, which was a game changer. No gatekeepers as self-appointed judge and juries, so book got submitted there and of course it went through, on the mighty Zon as well. All due respect to Mark Coker at smash but it the process was clunky and challenging. I’m sure many gave up trying in the end. Freebies weren’t a problem and when I put out my first sci fi, Last Flight for Craggy, I wanted it to be a freebie to test the waters. Zon insisted on slapping their 99c on it so it got no readers. THEN, Zon notice all other sites like Apple, B and N, etc, had it free, Peeved, Zon told me they would put it free. Happy days. 24 hours later, 280 + downloads. Readers enjoyed and wanted more. Several Craggy ebooks for $2.99 earned a few bucks. These days, Apple have my readers, especially over the last couple of years.
    Plenty of other titles followed but I tried D2D over Smash and it was as if they had seen the clunky issues with Smash and fixed it. They have much the same outlets (more on that later) but I kept a list on Smash just for sentimental reasons. Apple get my stuff from Smash and probably D2D but it’s hard to see on the reports from D2D exactly where the sales are happening.
    Now about that long list of outlet sites. Whoopie do! Even with sales and great reviews on Zon and smash, etc, I NEVER get any sales on those others sites. So when either Mark or D2D fanfare’d in some other site, I just yawn and go, ‘yeah, whatever.’
    My last ebook Drifta’s Quest 2 was released a year ago and I have no inclination to write more, preferring to paint instead.
    A handful were made into paperbacks via Createspace before Zon gobbled it up. Not too troublesome to do but it was never a serious thing with me.

    Liked by 1 person

    1. kingmidget's avatar kingmidget says:

      Good to hear I’m not the only person who didn’t like the Smashwords process. And now that I’ve discovered D2D which basically distributes to the same platforms and doesn’t require anything remotely close to the clunkiness of Smashwords, I’m not sure why anybody would use Smashwords.

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      1. Gary Weston's avatar Gary Weston says:

        All that formatting stuff did my head in but I was incredibly drunk at the time.
        Just had my royalties report from D2D saying $9.52 for last month and $1.78 so far this month at B and N. Pays for my beer tonight.
        BUT as usual, not a clue which or where the others were sold!!!! I gave up trying to sort it ages ago but I guess the info must be somewhere I suppose. As for Apple ebook review system, don’t get me started.

        Liked by 1 person

      2. kingmidget's avatar kingmidget says:

        Considering how easy it was to send a book thru D2D’s e-book platform, I really don’t know why Smashwords has to be so difficult.

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    2. chucklitka's avatar chucklitka says:

      I started self-publishing in 2015 with Smashwords and Amazon, with al my books for free when I could get Amazon to match prices — better readers for my efforts than money for a pizza, maybe. I never found Smashwords all that clunky, but they may well have improved things by the time I started with them. Though I will admit to having the occasional issue with both Smashwords and Amazon. For example,. correcting typos on a Smashwords premium approved book, only to have it then rejected for something dealing with the index ,somehting I never included. And on Amazon I had to prove that I was the copyright owner of one of the books, after some pirates “borrowed” it and posted it on Amazon, under my name, so I became aware of it when looking at my home page. Idiots.
      These days Google Play Store is my main outlet, outselling Smashwords and Amazon combined, and that’s not counting sales of my free audio books that Google generated from my ebooks.
      Painting is much more immediate, and a painting is complete, it doesn’t have to be published to be a painting, like a manuscript does to be a book. I’m trying to get back into painting.
      Thanks for sharing your experiences.

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  4. kingmidget's avatar kingmidget says:

    You brought up a point I forgot to mention in my post — the abysmal royalties for paperbacks. On IngramSpark, before it stopped me, I got to the pricing page. What I wanted to price it at would have produced a negative royalty. So, I increased the price to $9.99. At that price, my royalty is .87, while a $3.99 e-book will net me $2.37. I really don’t want to go above $9.99.

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    1. chucklitka's avatar chucklitka says:

      The problem is that I suspect that Amazon is the cheapest supplier of print on demand books. The book I used for comparison is priced at $12.00 on Amazon. It costs me $4.15 to print. If I sell it on Amazon, I would earn $3.05 royalty, and elsewhere $.65, compared to Draft2Digital’s $14.99 price that would earn me $.20 As for IngramSpark, a $10 book on Amazon that cost $3.36 to print earns $2.64 in royalties on Amazon and $.64 elsewhere, so you come out ahead, if you sell the book outside of Amazon. But seeing that your best chance of selling the book is on Amazon, it doesn’t seem like a good deal.
      I’m thinking of exploring the possibility of distributing my own books at my cost to a handful of specialized SF bookshops, not to make money but just to get some paper books out in the wild, so that when I’m dead, some of my books will live on.

      Liked by 1 person

      1. kingmidget's avatar kingmidget says:

        One of the reasons I went a different route is that I want to see if I can get some paperbacks into local bookstores. If it works, I may re-do a few of my existing books and do the paperback versions through a different platform.

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  5. chucklitka's avatar chucklitka says:

    Here is a series of posts about publishing books independently of Amazon to bookshops:
    https://journeypress.com/tag/the-path-to-publishing/

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